The Fine Line Between Serving and Selling with Liz Wendling

In sales, there’s a delicate dance between serving your clients and making those crucial sales. It’s like walking a tightrope, where leaning too far to one side might mean losing sight of your ultimate goal. How do you provide genuine service while keeping your eye on the prize? Let’s dive into the art of balancing […]
I Am: The 3 Keys to Unlocking Your True Potential

“I am” statements are like magic spells that can transform your mindset and unlock your true potential. They’re simple to say, but they have a powerful impact on how you think and act. Think about it this way: every time you say “I am,” you’re making a statement about who you are and what you […]
Video Made Simple: A Busy Entrepreneur’s Guide to Quick and Compelling Content

In today’s fast-paced digital world, entrepreneurs often find themselves juggling countless tasks, with content creation looming large on that to-do list. Video content creation, in particular, has emerged as a non-negotiable facet of an effective online strategy, but the thought of filming can be daunting to say the least. For the busy entrepreneur, the question […]
5 Takeaways from Speaking at Cre8tive Con (and How to Pursue Your Creative Dreams)

I recently had the honor of speaking at Cre8tive Con, a conference for creatives and entrepreneurs looking to level up their skills and make meaningful connections. As a podcast host and business coach, I was excited to share my expertise and connect with other like-minded individuals. And I’m happy to report that the experience was […]
Relationship Selling: 5 Ultimate Growth Catalyst for Startups with Eric Martindale

For any emerging startup, building a solid customer base is about much more than a savvy sales pitch; it’s the relationships fostered behind the scenes that often spell the difference between a flash in the pan and long-term success. According to a study by Gallup, fully engaged customers represent a 23% premium in terms of […]
4 Strategic Approach to Organic Market Research by Bridget Hom

Understanding Organic Market Research At its core, organic market research involves a deep dive into your business ecosystem without the heavy expense of traditional market surveys. It’s about observing, engaging, and learning directly from the market and your competitors through platforms and interactions readily available to you. This method gives entrepreneurs the agility to adapt […]
How to Succeed in Sales Without Being “Salesy”

As a speaker and sales expert, I’m often asked how small businesses can stand out and create memorable customer experiences. Recently, during a speaking engagement, I shared examples of companies that have mastered the art of wowing their customers. The lessons we can learn from the fishmongers of Seattle’s iconic Pike Place Fish Market can […]
Redefining Success: Incorporating Gratitude into Your Business Model for Long-term Gains

In today’s competitive business environment, where success is often measured in revenue, market shares, and growth rates, the concept of gratitude might seem out of place, if not entirely overlooked. Yet, what if the key to sustainable success and an enriched work culture doesn’t lie solely in numbers and strategies but also in fostering an […]
The Introvert’s Advantage in Sales: Leveraging Depth Over Dazzle

In a world that often celebrates the loud and the bold, it’s easy to subscribe to the myth that sales is a domain exclusively for extroverts. But what if the quiet contemplation of an introvert could be their strongest asset in sales? This blog post aims to shed light on the introvert’s advantage in sales […]
Stop Cringing at Networking Events: A 4-Step Process to Make Meaningful Connections

We’ve all been there. You walk into a networking event full of strangers and immediately feel awkward. You exchange robotic small talk with people you have nothing in common with. There are long, uncomfortable silences. You leave wondering why you even came. But it doesn’t have to be that way. With the right mindset and […]
Crafting a Powerful Online Presence: Insights from Hank Eder

As a small business owner or startup, establishing a robust online presence is paramount for reaching and engaging potential customers. In a recent episode of “Sales Made Easy,” industry expert Hank Eder provided valuable insights and practical strategies for creating a compelling digital footprint. Let’s get into the key takeaways from the episode and explore […]
The Power of Storytelling in Sales: A Guide for Small Business Owners and Startups

In a recent episode of the Sales Made Easy podcast, I had the privilege of hosting Mark Carpenter, a masterful storyteller with insights that can transform the way we approach sales. Our discussion explored the significant impact of storytelling on sales, revealing its unparalleled capacity to create profound connections with prospects and customers. The Role […]