Learn a Better Way to Sell
Serve first. The selling will follow.
You probably know the importance of sales, yet you struggle because you don’t want to be viewed as a salesperson. What if there was a better way to sell? A way that is easy for you? Here is a secret, you can sell by having a mindset of serving…and be massively successful!
Founder,
Harry Spaight
How to Learn a Better Way to Sell
Unlock Your True Sales Potential
Experience sales training with the experts, and unlock your true sales potential. Perfect for individuals or sales teams. Select one of the options below to learn more about our sales training services.
Sales Coaching
Let’s discuss where you are today and show you step by step how to sell with dignity so you can grow your business.
Masterminds
In the Mastermind group session, we discuss a sales topic and then help all in attendance to overcome their specific challenges.
Boot Camps
Take time to immerse yourself in the sales practices that will help you earn more sales quickly.
The Book
Imagine what it will mean for you and your business when selling is easier.
Instead of struggling, you can be one that has solid funnel of prospects that are becoming your friends and clients.
Selling successfully, by serving others before and after the sale,
can change the trajectory of your business. Instead of being a failed business statistic, you and your business can prosper.
Our book, “Selling with Dignity,” will guide you through the process of developing a winning sales strategy that will serve both you and your clients.
“Harry helped me to create a better process for sales and to focus more on understanding how I can serve my clients compared to closing the deal. Slowing the sales process down and understanding the goals of my client has helped me serve them better. Due to these changes and a few other ideas that Harry shared, my business is better and more profitable and this has allowed me to focus on serving the right people. I thank Harry Spaight for that and highly recommend him.”
The Media Giant
Listen
The Sales Made Easy Podcast
with Host, Harry Spaight
In this episode, Bringing Joy to Tough Sales Days, Harry sits down with Vicki Joy O'Grady Longo, who calls herself ”the Joy Kindler,” to explore how she brings authentic joy to every sales conversation—even on the toughest days. Vicki shares her philosophy on relationship selling, the power of serving others, and practical strategies for connecting with prospects through empathy and preparation. From her morning gratitude rituals to writing her own eulogy, Vicki reveals the mindset shifts that transformed her approach to sales and life. This conversation is packed with wisdom on resilience, emotional intelligence, and selling with dignity.
Timeline
0:00 – Introduction
Harry introduces Vicki Joy O'Grady Longo and her unique approach to bringing joy to sales conversations.
0:32 – The Question: Do You Ever Have Down Days?
Harry asks Vicki how she maintains her joyful presence, even when she doesn't feel like it.
1:08 – Resiliency and Serving Others
Vicki discusses her well of resiliency and why serving others is both a calling and a craft.
2:45 – Love People to Sell
Vicki explains why loving people is essential to sales and shares a powerful story about connecting with a gastroenterologist.
3:24 – Pre-Meeting Preparation
How Vicki researches prospects through LinkedIn, Google, and publications before meetings.
3:58 – The Power of Asking and Pausing
Harry and Vicki discuss the emotional intelligence behind asking questions and giving space for authentic responses.
4:45 – Self-Reflection After Every Call
Vicki reveals her practice of asking ”Was it me?” after every interaction and how she evaluates her performance.
5:50 – Seven Times to Be Remembered
The importance of first impressions, doing homework, and bringing value (or joy) instead of aggravation.
6:49 – Looking the Part: Details Matter
Harry shares a story about polished shoes and why small details signal that you care.
7:48 – Becoming the Most Favored Person
Vicki's philosophy on selling ”wall to wall”—building relationships with everyone from the receptionist to the doctor.
8:44 – The 150 Things Before One Call
Vicki describes the mental Rolodex of tasks she completes before walking into an office and why it's exhausting.
9:48 – It's Not Menopause Brain
Harry and Vicki discuss information overload and why forgetting names isn't a crime.
10:43 – Morning Gratitude and Intention
Vicki shares her powerful morning ritual: thanking God, setting intentions, and choosing perspective over circumstances.
12:32 – Empathy for People in Pain
Why Vicki gives grace and mercy to everyone—from slow shoppers to people stuck in bathrooms.
13:58 – Authenticity: I'm 90% Joyful
Vicki admits she's not 100% joyful and shares how her husband keeps her accountable.
14:55 – Life is a Debit Card
Powerful reflections on mortality: ”There's no U-Haul behind a hearse.”
16:01 – Writing Your Eulogy
Vicki describes the transformative exercise of writing her own eulogy and letters from her family.
17:21 – Handwritten Thank You Notes
The lost art of handwritten notes and Vicki's ”I'm Grateful for You” cards.
18:36 – Closing Thoughts
Harry and Vicki exchange gratitude and reflect on the value of their conversation.
19:00 – Outro
Closing message encouraging listeners to subscribe and share the episode.
Key Takeaways:
- Sales is about serving, not selling
- Preparation and research show you care
- Self-reflection after every interaction drives improvement
- Gratitude and intention set the tone for your day





Speaking
Book Harry to Speak at Your Next Event
Whether it’s at a national conference or with your sales team, when Harry shares insight learned from the mission background and how this type of serving works, your audience will walk away with a new way of selling that fits their servant minded personality.